CEEBA at pacprocess MEA 2023

The recent pacprocess “Packaging Unleashed Conference” was a whirlwind of insights and expertise, where industry giants took centre stage, sharing invaluable perspectives on the Egyptian and international packaging sectors.

The three-day affair was a deep dive into industry specifics, covering everything from FMCG Marketing and Branding to Environmental Regulations and Sustainable Export Practices. Each session was a meticulous dissection of the industry’s complexities.

Here’s a quick rundown of what went down:

Day 1: Laying the Groundwork
Leadership talks, an industry honours ceremony, and discussions on marketing, branding, and environmental regulations marked the first day, setting the stage for the following knowledge exchange.

Day 2: Converging Ideas
The second day focused on intellectual property, innovations to combat food loss, responsible packaging, and market entry strategies, showcasing a convergence of diverse perspectives.

Day 3: Scaling Standards
The final day revolved around Food Safety Management System 22000:2018 and dialogues on safety, quality, logistics in packaging, and incentives for circular plastic industries, emphasizing elevated industry standards.

The fourth edition of pacprocess MEA concluded triumphantly, thanks to the contributions of all participants. The event’s success paves the way for the anticipation of the next conference, slated for December 3-5 next year.

This year’s conference was a testament to the industry’s commitment to growth and collaboration, leaving a lasting impact on the packaging landscape. The countdown to next year’s event has begun, promising another milestone in the journey of packaging innovation.